[2015 This Year's Products] Ssangyong Motor's 'TIVOLI', Wiping The Floor of Domestic Small SUV Market, Won the Prize in Car
2015-12-29, SunKyu Lim Reporter
'SUV' TIVOLI model of Ssangyong Motor(CEO Choi Jong Sik) won the prize in domestic complete vehicle from 'VIP (Very Important Product) ASIA AWARD 2015' which selects and awards spotlighted Asian products of this year.
TIVOLI(Gasoline) model, launched in January 2015, was sensational and has led the sales growth of Ssangyong Motors, preparing marketability such as sensitive design, high utilization of space, top-class safety and convenience.
TIVOLI is the first model after the M&A with Mahindra. They invested 350 billion won and 42 months of R&D to secure the top-class marketability in design, safety and convenience.
The name of car, 'TIVOLI' is also the name the first theme park in Copenhagen, Denmark. The city is loved as a vacation spot and it is well mingled with cultural heritage and nature.
The design of TIVOLI represents the beauty of young and passionate strength. It expressed urban-dynamic style with motion of 'rhythmical motion' which alarms the full-scale start.
'TIVOLI' has spacious room space(full width of 1,795mm) and large gasoline tank(423ℓ). It satisfies the customers with wide two-row seats and makes them perform a variety of leisure activities.
The interior space of 'TIVOLI,' pursuing 'Compact Deluxe' style, adds smart and practical application to make drivers feel modernity of exclusive lounge and space perception.
Wing-shaped instrument panel stretches out and embraces the whole interior and makes the main silhouette. Also, the two wings focus on the center fascia to provide wide space perception.
It maximized visibility and operability and produced interior space which considers not only drivers but also passengers. It expanded the control ratio by analyzing the user behavior with the theme of 'moving IT space' and gave the futuristic image by applying the bar-typed design.
It was applied to Dual Pretensioner which rapidly holds chest and pelvis to prevent drivers from injury. Especially, it was applied to Clamping Locking Tongue Belt System which minimizes the second injury by blocking the excessive strength to the chest when accident happens.
'TIVOLI' has the best air conditioning system which guarantees comfortable driving at all seasons of the year. Dual zone full auto air conditioner can controls the driver and passenger seats in each and provides memory function which memorizes maximum 3 modes like air volume, direction of wind and temperature.
It shows off its convenience in luggage screen, front auto washer switch and auto emergency light. It also has the basic convenience specifications like safety sunroof, cruise control, rain-sensing wiper, auto light control system, ECM room mirror and etc.
Completely newly designed e-XGi160 gasoline engine can shows maximum 126ps of horsepower and 16.0kg·m of torque. It has driving efficiency in city and reached high level of silence.
TIVOLI diesel model is applied to Euro 6 e-XDi160 Engine for 3 years of R&D. It shows off its superior driving performance and efficiency with maximum 115ps of horsepower, 30.6kg·m of torque and 15.3km/ℓ(2WD A/T) of complex mileage.
Ssangyong's TIVOLI is on sale. TIVOLI Gasoline(▲ 17.63 million won(A/T), ▲VX 19.59 million won ▲LX top-class model(▲23.05 million won), Diesel(▲TX 20.08 million won ▲VX 2,240 million won ▲LX 2,450 million won)
[Story of Trial Ride] The reason Ssangyong Motors Shows TIVOLI Diesel on The Circuit…. Proved Its Performanc!
[Story of Trial Ride] Now I Know How Ssangyong Motors Could Sell Five Thousand 'TIVOLI' in Seven Days
(Picture description: A panoramic view of 'VIP Asia Awards 2015' event hall)
'VIP ASIA Awards 2015', an awards ceremony that recognizes 100 brands that have brought honor to Asia, was held in the Grand Ballroom at Grand Hyatt Hotel on November 25. Two hundred guests, including those from award-winning companies and related officials, participated in the event.
In particular, this year, the event prepared a video documentary to celebrate the 10th anniversary. The documentary received much attention by delivering on the mega-trends of the global market and keen strategy and know-how of advancing into foreign markets, which were gathered by reports worldwide in the past decade.
Furthermore, foreign press in partnership with AVING News visited the event and had interviews with participating companies. After the awards ceremony, they conducted in-depth reports and reported them across the Asian region at 'After Press Media Day'.
'VIP ASIA Awards' is an awards ceremony that selects products originating in Asia that can lead the way in global history, culture, and economy -- all the while giving value to the Asian region. The purpose of the event is to pass down the value to future generations. Each year, the event has selected 100 products, people, promotions, and places that will bring and has brought honor to Asia in the last 10 years. The event acts as a bridge for domestic companies' overseas expansion through the simultaneous reporting of news in English and Chinese.
♦ This year's invited foreign media in partnership with AVING News
• XINHUANET – media organization that specializes in Korea-China exchange and Chinese culture and celebrities
• YESKY - an influential IT media organization in China
• VIETNAM PLUS - Vietnam's best comprehensive news site
• FEMALEDAILY - Indonesia's best online beauty portal
• MOMMIESDAILY - Indonesia's best online childcare portal
• YOUR STORY - India's No. 1 startup media organization